On January 10, 2024, the Faculty of Business Administration at Krirk University organized an academic service training program titled “Sustainable Business Management and Investment in the Digital Era.” The objective was to enhance knowledge and cognitive skills, as well as to address challenges in managing businesses in the digital age—an essential topic for students and interested members of the public. This initiative was part of the faculty’s commitment to providing academic services to the community. The event took place at the International Conference Center, Krirk University, from 9:00 AM to 12:00 PM. Participants included 250 individuals, comprising undergraduate students from programs such as Marketing Innovation, International Logistics and Supply Chain, Aviation Business Management, Accounting, and Modern Human Resource Management. Also in attendance were students enrolled in the Principles of Marketing course, marketing students from Srinakharinwirot University, graduate-level students, external participants, and entrepreneurs. The event was co-hosted by Dr. Natthaphong Taemkaew, Associate Dean for Academic Affairs, and faculty members from the Marketing Innovation program in collaboration with the Faculty of Business Administration at Krirk University.
